There are instances where businesses get by just fine without a website.

A modern-day business requires three things to be considered successful.

Now, before I even dive into this – I’ll preface by saying that your mindset is at the heart of all business successes and failures

I’m sitting in a ski chalet at the moment. It’s still dark outside, there’s a fire going in the woodstove.

As human beings, we’re all extremely different – but the modern day man and woman has one commonality – we all watch things online.

This might come as a bit of a surprise, but there’s a new non-renewable resource that’s now even more valuable than fossil fuels.

The other night I watched Christopher Nolan’s movie Oppenheimer.

As much as we don’t really want to care about it, what your Instagram page reads at the top says a lot about you and your business.

So maybe you’ve had someone running a website for you or your business for a few years now, and it’s just kind of sat there.

What is a brand? Is it a symbol? Is it a drawing made into a logo? Is it a feeling or a taste, sight, sound or thought?

The art of being authentic. Sometimes it can feel like a lost one.

Using social media as a marketing strategy is a long term game, and isn’t something to be overlooked.

So, you’re a growing business and you’re gaining some momentum locally.

If you’re anything like me, you start something new – stick to it for a while – I dunno, maybe a week or two – and then ditch it.

Should you start writing blogs? The short answer is yes – you should definitely have a blog on your website.

So, you’ve used all the hiring sites. You’ve posted on Indeed, and whatever the hell else there is out there today.